Whether you’re a millennial or Gen Z, the phrase “fit butt” will make you think of Jennifer: those born earlier will think of J.Lo and her luscious hips, the swaying of which introduced us to the 2000s, and those born relatively recently will think of Jen Selter, the owner of the most appetizing butt on Instagram. However, while Jennifer Lopez became famous for her pop hits and a few Hollywood productions, Insta-Jen is known exclusively for her exceptionally beautifully developed buttocks. The moral? You can achieve star status and nearly 13 million followers by focusing on just training, or rather – on consistently exercising (and showing off!) one part of your body. Jokes aside: we don’t belittle the work put into the results, because these effects are truly IMPRESSIVE (if you don’t believe us, check it out!)

Where did this phenomenon come from and what does it mean for us?
The MTV era, or Before Our Era
It was like this: 1999, the world is nervously preparing for the end of the millennium, everyone is scaring people with the "millennium bug", futurists are spinning some pretty funny visions of the future, and Jennifer Lopez releases "If You Had My Love". The Latina from the Bronx is conquering the charts. Mega-popular videos are circulating the globe, and Jen's greatest treasure, apart from charisma and nice vocals, is her phenomenal, round butt. Jennifer's PR people are perfectly aware of the subject and spread rumors about the dizzying sums that the singer has spent on special insurance for her curves. Everyone, but I mean EVERYONE, is excited about Jen's buttocks, and the madness reaches its peak around "Jenny from the block", when the creators of the video do not hide: it is about the most famous butt in the world (and Ben Affleck).
If New York's Jenny raised the stakes in the game for a great rear, Shakira, Colombia's brightest product since Pablo Escobar, perfectly fit into the trend. Since her debut "Whenever, wherever" she has focused on butt marketing and for many years has competed with J.Lo in the competition for the best buttocks in show business. How the race ended is for everyone to judge for themselves - in February this year, both stars rocked the SuperBowl final and - despite the passage of time - both presented themselves absolutely phenomenally, and their performance was hailed as the best show in the event's long history.
The era of Beyoncé, Kim Kardashian and Nicki Minaj
When it seemed that the topic of buttocks had been once and for all assigned to voluptuous Latinas, Beyoncé Knowles entered the scene. Although she had already appeared earlier as one of the five vocalists of the popular group Destiny's Child, with the era of the Internet, her solo career flourished. And here we go again: the craze for the artist's powerful vocals and her impressive buttocks. In 2006, the impossible happened: the rising star Beyoncé and the well-established Shakira decided to join forces and showcased their vocal skills (and great form) in "Beautiful liar". The world had never seen such worked-out buttocks and a seductive video clip.
But since raising the stakes is a necessary strategy in showbiz, Kim Kardashian joined the fight for the most incredible shapes – a celebrity who gained fame thanks to the reality show featuring her crazy family. Kim Kardashian's buttocks had achieved symbolic status, and it seemed that bigger curves were already unattainable. Then Nicki Minaj appeared. Everyone with access to the Internet has probably heard about the storm that rolled around her video for "Anaconda". If anyone sealed the fight for "The Bum", it was Nicki: the marketing focused on buttocks in her video took on, let's call it, final forms.
The era of fitness and healthy curves
Fit celebrities have joined the screen stars and mega-singers in the relatively recent past. The Internet loved the aforementioned Jen Selter, and her insta-buttocks took her to the top of popularity. Today, Jen competes with dozens of fitness queens, and in the "butt" category, it is worth mentioning Ana Cheri, Emily Skye, Toni Mitchell and Zoe Anderson. What do these girls have in common? They not only boast about their great shape in bikini photos, but also share with their fans their methods for great buttocks. They talk about what, how and when they exercise and eat to achieve their dream shapes. While we do not necessarily trust stage or screen stars, because we are aware of their deadly lifestyle and it is hard for us to believe that their will to train is greater than the temptation to use a surgical shortcut, the new fit stars seem credible. Let's face it - they have devoted their entire lives to working on their bodies, as well as sharing their knowledge of how to fight for a figure with the world. This is how they earn considerable sums and build their image.
If we can learn anything from the above, briefly outlined history of pop buttocks, it is that the thread of beautiful curves has gone through the following stages: a butt shaped by dance, a butt shaped by genes-or-a-scalpel, and a butt shaped by hard work in the gym. What does all this mean? Let's be inspired by dance videos and sexy photos from the walls, but in the fight for a tempting butt, let's focus on health. Fitness and a healthy diet are the best things we can give our buttocks, and we will talk about which exercises to focus on in the next entry.



